PARIS (October 3, 2025) — In a proud moment for Pakistan’s fashion industry, celebrated designer Hussain Rehar made a remarkable international debut at Paris Fashion Week Spring/Summer 2026 (SS26), unveiling his new collection “Jeevan” at the historic Hôtel de Maisons.

The show, held on October 3, brought South Asian craftsmanship and glamour to the global runway, marking a major milestone in Rehar’s career and a significant representation of Pakistani fashion on the world stage.

“Jeevan”: A Celebration of Craft, Culture, and Modernity

Rehar’s “Jeevan” collection, showcased under his contemporary luxury ready-to-wear label, captivated the Paris audience with its architectural silhouettes, intricate embellishments, and a fusion of bold aesthetics with rich South Asian heritage.

Each look was a thoughtful reinterpretation of Pakistan’s textile and artisanal traditions, presented through a refined international lens. The designs embodied timeless elegance while celebrating individuality and authenticity, bridging cultural heritage with cutting-edge fashion.

Pakistan on the Global Runway

Hussain Rehar’s appearance at Paris Fashion Week — one of the world’s most prestigious fashion events — represents a breakthrough moment for Pakistani fashion. His ability to seamlessly blend traditional craftsmanship with modern design sensibilities resonated strongly with the international audience.

“Jeevan is more than a collection — it’s a narrative of identity, artistry, and global relevance,” noted industry watchers following the show.

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Designer’s Journey

Known for his bold vision and meticulous craftsmanship, Hussain Rehar is already one of Pakistan’s most acclaimed designers, with multiple Lux Style Awards, Hum Style Awards, and features in Vogue India to his credit.

In 2024, he launched Jeevan, a contemporary label that focuses on luxury ready-to-wear for women who value confidence, individuality, and cultural depth. His Paris debut is a natural progression of this vision — positioning Pakistani fashion alongside global luxury giants.

A Defining Moment for Pakistani Fashion

Rehar’s Paris Fashion Week debut is being hailed as a symbol of growing international recognition for South Asian designers, as Pakistani fashion continues to make its mark on global style narratives.

With “Jeevan,” Hussain Rehar has not only showcased his talent but also carried Pakistan’s rich textile and design legacy to one of the biggest stages in the world — a proud moment for the country’s creative community.

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